Producer:
kellyloudenberg
Shopdropping is a tactic used by artists and activists to clandestinely place altered or recreated objects into retail stores. Handmade labels were printed out for students to color, cut, and paste. The project featured real people who make the products, their name, and sometimes even a story. The intent is to reconnect the labor with the product. To shopdrop on your own, go to www.PeopleProducts123.com. There you will also find useful information on fair trade and labor rights. For information on other projects like this go to www.antiadvertisingagency.com.
Music work by Peter Price @ syrcular.com and popbcombo.com.
tagged:
shopdropping, anti-advertising, subvertising, culture jamming
views: 11948 /
rank: 433 /
uploaded: 02/13/2007
duration: 5 Mins. 38 Sec.




Comments: