Only a month into the new year, people everywhere are staking out the nicely mnemonic date of 07/07/07 (and all those lucky sevens) for their own purposes:

The New 7 Wonders project (naturally) laid an early claim to the day as the moment to announce the results of their worldwide vote to pick seven new wonders. As of January 31, the top seven candidates are: the Colosseum, the Great Wall, Machu Picchu, Petra, the Pyramids of Giza, Easter Island’s Moai, and the Taj Mahal.
Internet and phone voting will continue until just before the announcement.

Just announced in today’s Financial Times: July 7 is the planned date for a massive series of concerts to raise awareness about the Climate Crisis. Satellite-linked events in seven (again!) cities–including London, Washington DC, Shanghai, Rio de Janeiro, Cape Town and Kyoto are expected to bring in an audience of two billion viewers. The organizers are: “promising a line-up of artists to “dwarf” that of the Live8 and Live Aid concerts, thought to be branded under the name ‘SOS’. One person close to the event said yesterday: ‘The talent involved is just exponentially bigger because the issue itself is bigger.’” (Take that, Live Aid) Al Gore is expected to announce the event in London tomorrow.

They may have some competition for their audience, however. Also happening on the 7th:
– The 2007 Tour de France makes its Grand Départ from London, in a show of solidarity on the anniversary of the 2005 Underground bombings.
– a worldwide rush on weddings.
– international Harry Potter pandemonium as the seventh and final book of the series is released.

Choices, choices.